BROADCAST TRANSFORMATION REPORT 2023
THE STATE OF IP AND CLOUD ADOPTION IN THE BROADCAST INDUSTRY
INTRODUCTION
We’re thrilled to share the results of our fourth annual Broadcast Transformation Report. Every year, we connect with hundreds of broadcast professionals around the globe to learn about current and future trends, challenges, and opportunities within the broadcast industry. In this report, you’ll find self-reported survey data related to workflows, tactics, next-generation technologies, and more.
Digital transformation is driving exciting innovation across media and entertainment workflows but as broadcasters adopt new technologies, growing pains and challenges are inevitable. Improving broadcast quality, transitioning to IP-based workflows, and reducing latency, all while working with limited budgets pose the biggest challenges for the broadcast professionals we surveyed. However, despite these obstacles, we still see respondents are planning to forge ahead with plans to introduce the latest video technology to produce engaging live events that wow their audiences. More on this in the following pages.
Of course, we owe a big thank you to those who participated! Without the hundreds of broadcast professionals that took the time to answer this survey, we wouldn’t have these industry insights to share with you.