Montreal, Canada
Permanent, Full-Time
About Haivision
Haivision (TSX: HAI) is a leading global provider of mission-critical, real-time video networking and visual collaboration solutions. Our connected cloud and intelligent edge technologies enable organizations worldwide to engage audiences, enhance collaboration, and support decision-making. We provide high-quality, low-latency, secure, and reliable live video at a global scale. Haivision open-sourced its award-winning SRT low-latency video streaming protocol and founded the SRT Alliance to support its adoption. Awarded four Emmys® for Technology and Engineering from the National Academy of Television Arts and Sciences, Haivision continues to drive the future of IP video transformation. Founded in 2004, Haivision is headquartered in Montreal and Chicago, with offices, sales, and support located throughout the Americas, Europe, and Asia. To learn more, visit Haivision at haivision.com.
Job Purpose:
The Marketing Manager, Broadcast, supports Haivision’s growth by planning and executing multi-channel marketing campaigns that drive awareness, lead generation, and pipeline impact for our broadcast product portfolio.
Reporting to the Director of Content Marketing & Campaigns, this role collaborates closely with product marketing, content, events, web, and creative teams to deliver campaigns that resonate with broadcast and media audiences.
Duties and Responsibilities:
Content & Campaign Execution
- Manage campaign calendars, schedules, and deliverables, including campaign planning, creative briefing, promotion, launch, and reporting
- Be a self-sufficient writer with the ability to collaborate with content writers, designers, and product marketers to create high-impact campaign assets (blogs, case studies, videos, white papers, etc.)
- Be available to contribute and edit marketing copy and create content marketing materials
- Ensure that messaging and branding are consistent across all marketing channels
- Manage budgets and contracts for paid promotions and advertising
- Engage with third‑party vendors, trade media, and industry associations to coordinate campaign deliverables and timelines.
- Identify new marketing channels, trends, and opportunities to reach broadcast audiences
- Collaborate with the product marketing team on go‑to‑market plans for product launches and communications
- Track and analyze campaign performance to optimize results and deliver reporting as needed
- Collaborate and support sales team with marketing materials, presentations, and lead‑nurturing assets
Qualifications:
- 3-5 years of marketing experience, preferably in a B2B tech environment
- Bachelor’s degree in marketing, communications, or a related field
- Strong writing, editing, and storytelling skills – capable of simplifying complex concepts
- Team player that can thrive in a shared‑resources environment, working seamlessly with cross‑functional teams to align priorities, manage dependencies, and drive projects forward
- Demonstrated success in managing campaigns and content programs for B2B audiences
- Highly organized, detail-oriented, and proactive
- Strong interpersonal and communication skills; able to build relationships across departments
- SEO optimization skills
- Experience or familiarity with the broadcast, or media and entertainment industry is an asset
If you are a qualified and interested candidate for this position, please submit your resume to careers@haivision.com. Please indicate clearly which position you are applying for. We look forward to hearing from you. For more company information, please visit www.haivision.com.