Increasing access to information for staff and clients using Haivision’s digital signage system


In a large organization like the U.S. Department of Veterans Affairs , it is critical to be able to get important messages to staff and clients in a timely fashion. It is also important to be able to ensure that the messages being shared are both professional and meet the VA’s communications standards.

The VA San Diego Healthcare System (VASDHS) provides a wide range of inpatient and outpatient services at the medical center in La Jolla; and at six community clinics located in Chula Vista, Escondido, Imperial Valley, Mission Valley, Oceanside, Sorrento Valley and at the Rio Clinic.

Having previously employed a simple billboard for staff and patients to post messages on, the VASDHS began looking for a way to unify their messaging system and ensure that the right information reached staff and clients in a way that would get their attention, and allowed for a vetting process to ensure messages being posted were in line with the department’s policies.

“We needed the ability to customize channels for particular locations, and even for different monitors within those locations. The biggest benefit for us has been being able to control all of our content from one central content management system. We can schedule content for individual clinics, which gives us the ability to make sure the right messages get in front of the right people.”

Cindy ButlerPublic Affairs Director - VA San Diego Healthcare System

Central control and unified messaging

After a full year of research, and having learned that other large U.S. government organizations were using Haivision’s digital signage system, the VASDHS decided on Haivision’s CoolSign.

Using Haivision’s digital signage system, the VASHDS is able to control all of the messaging from one location. One person is responsible for inputting the messages that will be displayed on monitors in several VASDHS clinics, allowing the organization to display content when it is most valuable to staff and clients.

Ease of use and widespread adoption

As the sole administrator of the system, one VASDHS employee was able to learn the hardware configuration, scheduling tools, and content management system of the Haivision system in a short period of time. Very quickly, content was being submitted for consideration from many employees, ensuring that everyone’s messaging was being shared widely within the organization and with patients.

Solution components

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Increased awareness and confidence

Since implementing the Haivision digital signage solution over several VASDHS clinics where they’re able to display event notifications, ads for study recruitment, and notifications of new programs, clients of the VASDHS have become far more aware of the services available to them through the department. In addition, wait times in clinic waiting areas are displayed, along with a general calendar of events, and other information, which has increased client satisfaction at the facilities.

External recognition of results

The VASDHS’s San Diego facility was the first to deploy digital information boards, leading to an award as a result of their initiative. The San Diego Department of Veteran’s Affairs facility boasts a four star rating. In an effort to increase that rating to five stars, the VA is using their digital signage to highlight employees who exhibit five star qualities on a daily basis.

About the VA San Diego Healthcare Systems (VASDHS)

The VASDHS provides medical, surgical, mental health, geriatric, spinal cord injury and advanced rehabilitation services. VASDHS has 296 authorized hospital beds including skilled nursing beds, and operates several regional referral programs including cardiovascular surgery and spinal cord injury care. They are affiliated with the University of California, San Diego School of Medicine and provide training for 1,383 medical interns, residents and fellows, as well as 738 other health profession trainees in areas such as nursing, pharmacy, dental and Dietetics.