Mark John Hiemstra is a writer and marketer who's had a lifelong obsession with broadcasting technology — from FM and UHF to DAB and UHD. A writer by day and a reader by night, he is loathe to discuss himself in the third person, but can be persuaded to do so from time to time.
You won’t have to go too far these days to hear someone talking about government transparency. No matter which way you lean, you’ll probably find that you’d like to know more about how your government operates. In the midst of all this, you’ll now find that a lot of state and local governments are adopting something called Open Meetings. Citizens [...]
Company culture is as important to the success of a business as the product it sells. Ideals like inclusivity, transparency, honesty, and innovation are found in many cultural manifestos, helping employees to understand the mission and vision of the company, and allowing the employees of those businesses to all work towards a common goal. But how do you convey the [...]
Have you begun using video as a means to better engage, educate, and inspire your teams at work? If so, are your employees finding that they’re overwhelmed by the sheer volume of content that’s coming their way? Do you know when to broadcast live, and when to record? Video is most effective when it’s hyper focused, with a clear intention. [...]
You’ve got some great corporate videos. They’re well produced and beautifully shot, but they’re not having the impact that you want them to have on your employees. One of the solutions to this problem is to add captions to your corporate videos. There are many reasons to do so, including higher engagement and better visibility. Today we’re going to break [...]
You’d like to make sure that your employees are getting access to video content that they need. Whether that’s news channels, corporate training videos, or the video of last year’s summer BBQ, the more content you have, the more difficult it is to share that content. And you’ve got other needs, too. Security is at the top of your mind. [...]
